Wilson Learning Worldwide announced today that it was selected by Selling Power as one of the 2019 Top 20 Sales Training Companies that excel in helping sales leaders improve the performance of their sales teams. The list appears in the May 2019 issue of Selling Power magazine. For more than 50 years, Wilson Learning has equipped salespeople, sales leaders, and sales enablement and support professionals with strategies, tools, and approaches to advance sales performance and achieve business results.
According to Selling Power publisher and founder Gerhard Gschwandtner, sales training is a key area of competitive differentiation for B2B sales teams.
“It’s no secret that buyers control much of the buying process,” says Gschwandtner. “Any company that wants to stay competitive needs to offer their sales teams proper training on how to succeed and thrive in an increasingly complex, challenging selling environment. This is easier said than done. The companies on our Top 20 Sales Training Companies list represent the best of the best, and sales leaders should leverage this list to find the best partner for their unique training needs.” All companies on the list submitted a comprehensive application that included a detailed listing of their offerings for both training and retention, innovative solutions and services they have developed, and their company’s unique contributions to the sales training marketplace.
The main criteria used when comparing applicants and selecting the companies to include on this year’s list were:
1. Depth and breadth of training offered
2. Innovative offerings (specific training courses, methodology, or delivery methods)
3. Contributions to the sales training market
4. Strength of client satisfaction
Selling Power magazine editors say the companies on the 2019 Top 20 Sales Training Companies list represent the best potential to help sales teams improve their performance and remain competitive in any selling environment. See the list at sellingpower.com.
“Wilson Learning is honored to receive this recognition for the seventh consecutive year,” said Ed Emde, President of Wilson Learning Corporation. “As selling becomes increasingly more challenging, this recognition underscores our continued commitment to improving our client’s sales effectiveness. We do this by advancing the skills and capabilities of their salesforce and by helping them align their sales process with today’s dramatically different customer buying process. This changed buying behavior has placed an enormous premium on how well sellers perform within the reduced interaction time they are now allowed and places increased pressure on them to immediately provide real value to the customer’s buying process.”