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Annual Leadership Survey Results: Developing the Hearts and Skills of Next-Gen Leaders

June 4, 2020

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For the fourth year, Training magazine and Wilson Learning Worldwide have teamed up to conduct the Annual Leadership Survey, which focuses on creating effective leaders and preparing the next generation of leaders. In this webinar, we will cover the specific actions that high-performing organizations are taking to develop both the heart and skills of leaders and strengthen their organization’s future.

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UNPLUGGED: Why Leaders Are the Catalyst to Reengaging the Workforce

April 9, 2020

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A leader’s role is to engage others to commit their full energy to the creation of value. In some organizations today, based on the data, it feels like employees have unplugged from their energy source. L&D professionals can play a strategic role in helping leaders lead in a way that enables employees to choose to reengage in today’s volatile environment. Join us as we discuss key engagement elements and ideas to reengage employees.

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Calling on Executives: The Secrets They Won’t Tell Your Salespeople

November 14, 2019

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Uncommunicated expectations are often unmet expectations. That won’t fly when you are trying to talk with your customers’ executives! With complex solutions, often it becomes clear that higher-level support is required to make the sale. In this session, you will learn what it takes to engage your customers’ executives in a meaningful way and understand C-suite executives’ “secret” expectations when meeting with salespeople.

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Want Better Win Rates? 3 Steps to Connecting Your Solutions to Customer Value

October 3, 2019

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People don’t buy products; they buy based on how they imagine owning your products will make them feel. In this session, you will learn what your salespeople need to understand about how the customer creates value in the marketplace and how to advocate solutions that contribute to the company’s ability to create more value. As a result, your salespeople will put forward a differentiated offer and generate higher close rates at higher margins.

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Only 19% of Salespeople Sell to Value: Make Your Salespeople Part of the 19%!

September 12, 2019

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Succeeding in 2019 requires your salespeople to be able to uncover what buying executives truly value. It starts with equipping your salespeople with the strategic approaches and tools they need to identify customers’ value criteria and create solutions that advance the business. Join us for this complimentary webinar to learn what your salespeople need to understand to have business impact discussions with executives, create greater differentiation, and generate higher win rates.

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Annual Leadership Survey Results: Best Practices of High-Performing Leadership Development Organizations

June 13, 2019

#Webinar

For the third year, Training magazine and Wilson Learning Worldwide have teamed up to conduct the Annual Leadership Survey focused on best practices of high-performing leadership development organizations. Join us for this complimentary webinar to learn the key findings from this study and examine the specific actions that L&D organizations are doing to effectively prepare the next generation of leaders.

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Up Your Coaching Skills in 2019: 3 Keys to Getting the Most Out of Your Sales Managers

May 9, 2019

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Join Wilson Learning and Sales & Marketing Management magazine for a live webinar to learn the keys to ensure successful coaching in your organization.

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Untangling the Complexities of Selling to Multiple Decision Makers

March 27, 2019

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Every salesperson knows that important buying decisions and complex sales are rarely made by an individual—multiple decision makers are the rule rather than the exception. In this webinar, you will learn three strategies for selling to and influencing multiple people, with multiple priorities, who need to make a single decision.

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Gaining the Attention of Buying Executives: Sell to Value

February 7, 2019

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94% of buying executives expect salespeople to have business impact discussions with them, but only 19% of salespeople are effective at this. In this webinar, you will learn what your salespeople need to understand about the customer’s value chain, and how to uncover the hidden needs in order to improve that value creation process.

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Never Bargain, but Always Be Prepared to Negotiate—How to Coach Your Sales Team

November 8, 2018

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Do you or your salespeople rely on discounts to win deals? Join Wilson Learning and Sales & Marketing Management magazine for a live webinar to learn a proven process for strengthening the relationship with the customer while keeping a good profit for your organization.

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Versatility: The Secret Weapon of Today’s Salesforce

October 10, 2018

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What if your salespeople could more easily connect with customers and build greater trust? In this webinar, we will describe how your salespeople can improve their versatility to build stronger customer relationships and improve sales performance.

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The Art of Selling to Multiple Decision Makers

September 20, 2018

#Webinar

Want to learn a proven strategy for influencing buying teams? Join Wilson Learning and Sales & Marketing Management magazine for a live webinar to learn how to adapt your sales process for dealing with multiple decision makers.

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