Webinars

Annual Leadership Survey Results: Are Your Organizations Doing Enough to Develop the Next Generation of Leaders?

May 3, 2018

#Webinar

For the second year, Training magazine and Wilson Learning Worldwide have teamed up to conduct the Annual Leadership Survey focused on creating effective leaders and preparing the next generation of leaders. Join us for this complimentary webinar to learn the key findings from this study and examine the specific actions that L&D organizations are doing to effectively prepare the next generation of leaders.

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Selling to Value: Discovering Beyond Stated Needs

April 12, 2018

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In this webinar presented by David Yesford and Michael Leimbach, Ph.D., of Wilson Learning, you will learn what your salespeople need to understand about selling to value, how the customer creates value, and how to uncover the hidden needs in order to improve that value creation process. As a result, your salespeople will be able to create greater differentiation and generate higher win rates.

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Are You Managing or Leading Your Salespeople? Three Keys to Driving Sales Performance

March 8, 2018

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Presented by Michael Leimbach, Ph.D., and David Yesford of Wilson Learning, this webinar unpacks the research on improving sales performance and focuses on three keys to effective sales leadership. You will discuss how sales manager leadership has the single biggest impact on salesperson performance and learn how effective sales leadership is not just looking at where your salespeople have been but where they are going.

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The 3 Keys to Effective Coaching: Getting the Most Out of Your Sales Managers

November 1, 2017

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Join Wilson Learning and Sales & Marketing Management magazine for a live webinar to learn the keys to ensure successful coaching in your organization.

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Boosting Training Results with Learning Transfer and Manager Involvement

October 12, 2017

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Join Wilson Learning and Training Magazine for a live webinar to learn how to drive manager involvement and support learning initiatives in your organization.

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The Art of Selling to Multiple Decision Makers

September 21, 2017

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Join Wilson Learning and Sales & Marketing Management magazine for a live webinar to learn how to adapt your sales process for dealing with multiple decision makers.

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How to Keep Your Sales Team from Bargaining Away Your Profits

June 22, 2017

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In this webinar, you will learn what your salespeople must do to negotiate successfully without bargaining away your profits. As a result, your salespeople will be able to negotiate in a way that strengthens the relationship with the customer while keeping a good profit for your organization.

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Selling to Value: Uncovering Needs Beyond What the Customer Sees

April 20, 2017

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In this webinar, you will learn what your salespeople need to understand about the customer’s value chain, and how to uncover the hidden needs in order to improve that value creation process. As a result, your salespeople will be able to create greater differentiation and generate higher win rates.

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How L&D Can Develop Leaders People Choose to Follow

March 16, 2017

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In this webinar, we will help you sharpen your perspective on the critical skill set and mindset required of today’s leaders. We will share with you a framework to help you assess how you are addressing these two core leadership components in your development efforts.

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Fill Your Pipeline with Wins: Three Effective Prospecting Strategies to Generate Qualified Opportunities

February 9, 2017

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In this webinar, we will examine a proven prospecting process that helps your salespeople focus on the right prospects, construct compelling access messages, and maintain a positive mindset to get past the “no’s” from unqualified prospects and uncover qualified opportunities.

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Competitive Superiority: 3 Strategies to Outmaneuver the Competition

October 13, 2016

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In this webinar, we will examine how to look at a current sales opportunity based on your understanding of what the customer values. You will learn how to create a value map that plots your position relative to the customer’s perception of value, and relative to the competition. Plus, discover how to identify three strategies to develop your next moves, while anticipating the moves of your competition and the customer.

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No One Needs Training: How to Contribute Strategic Value

September 15, 2016

#Webinar

As organizations strive to address their clients’ critical business issues, T&D professionals play a vital role in creating and implementing talent development solutions for their organizations. To address this crucial role of connecting talent development to an organization’s complex growth strategies, T&D must strategically go beyond the need expressed by one person, one department, or one executive and help to define what the business truly needs. After all, no one needs training . . . they need the outcomes of training.

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