Why Learning Alone Doesn’t Drive Performance

Only 15–20% of learning investments lead to actual behavior change at work. Despite best efforts, organizations still struggle to convert learning into measurable performance.

So, what works?

The Science of Learning That Performs

Wilson Learning’s Cognitive Science of Learning Transfer identifies 11 proven activities that, when integrated into your learning strategy, can increase performance by up to 245%.

Seventeen independent studies confirm: What you do before, during, and after learning determines whether behavior actually changes.

Cognitive Science of Learning Performance
Wilson Learning Worldwide Inc.

What Moves the Needle?

The Learning Transfer Model

Total Potential Impact. Up to 245% improvement

Key Learning Transfer Activities and Their Impact

What This Means for You

If you’re only running workshops, you’re leaving performance on the table.

Start integrating science-backed strategies—like aligning goals, preparing learners’ mindset, and involving managers—to bridge the gap between knowledge and action.

The Cognitive Science
of Learning Performance

See the full research, data, and actionable recommendations.