PREMIER AUCTION HOUSE INCREASES REVENUE BY 18% THROUGH ADVANCED NEGOTIATION SKILLS

BUSINESS ISSUE

Relationships are critical to success in the fine art auction world. This means it is essential that necessary negotiations are conducted respectfully within the context of the business interests of both the auction house and its customers. This organization’s top specialists were challenged to respond to a wide range of negotiation scenarios, requiring them to be both strong negotiators and highly adaptable to accommodate a variety of situations. It was also a top priority to maintain strong customer relationships, as the auction house's reputation relied heavily on the experience of its customer and vendor base.

SOLUTION

To maximize their relationship and the success of their negotiations, Wilson Learning worked with this global auction house to provide a principled negotiation program that focused on the interests of both their customers and their organization. This initiative was supported by senior managers and incorporated a follow-up and reinforcement approach to ensure a deeper understanding and application of the new principled negotiation approach and skills.

OUTCOMES

The group of participants who reported:

BEHAVIORS THAT SHOWED THE GREATEST LEVEL OF CHANGE:-

. . . More than 18% of the revenue associated with those negotiations was attributed to the skills learned from the Wilson Learning solution.