Now more than ever, retaining your key customers is a strategic imperative. The role of the sales manager is to manage the sales process and lead the people. Many sales managers are highly effective at managing the sales process. Yet, sales managers need to ensure their top sales performers are fully engaged. This is something most sales managers understand but unfortunately fall short of exhibiting the kind of leadership that contributes to an engaged salesforce. To assist them, in this webinar, we will discuss steps sales managers can take to lead their salespeople to full engagement and higher performance.
In this session, we will cover:
- How sales leadership actions can affect engagement, retention, and performance
- How to unlock competitive advantage by creating a culture of engagement within your sales force
- Top issues influencing a salesperson’s choice to engage and the key elements on which sales managers need to focus
