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Sales Training Programs
Our proprietary portfolio of sales training programs is designed to develop and build capabilities and foster mastery of selling skills, knowledge, and attitudes across all levels, from entry-level to experienced salespeople to sales managers, leaders, and coaches.
Wilson Learning’s sales training programs have shaped the sales culture of thousands of organizations over the past many decades, driving undeniable results including increased productivity and win rates, heightened sales effectiveness, improved customer relationships, and significant top-line revenue impact.
The Versatile Salesperson™
Even the most unique, innovative products and services have limited appeal on their own. To respond to customers’ business needs, interests, and priorities better than…
The Consultative Process™
As organizations strive to address their clients’ critical business issues, technical professionals play an important role in creating and implementing solutions for external and internal…
Coaching the Counselor Salesperson™
The sales function is a key source of competitive advantage for organizations—there’s no place where competition is more intense. Having a highly effective salesforce and…
Customer Relationship Inventory™
The Customer Relationship InventoryTM (CRI) is an insightful assessment tool that measures a salesperson’s skill levels in terms of relating, discovering, advocating, and supporting, as…
Negotiating to Yes™
Negotiation is an ever-present part of any sales process. It occurs informally throughout the sales process and more formally when specific proposals and agreements are…
Counselor Salesperson™
Going to market with unique, high-quality products and services is no longer a guarantee that sales will be made and accounts will be retained. Remaining…
Impact Evaluation
Improving performance isn’t easy, whether it’s the habits and practices of your sales teams, your leaders, or your individual contributors. It’s a serious investment of…
Sales Learning Services
Organizations often struggle with the questions: “How can we increase sales productivity and more consistently achieve our revenue targets?” and “What is the best way for our salespeople to accelerate business results for our customers?”
Wilson Learning offers a full suite of learning services to help tackle and most effectively respond to these types of questions. We offer expert consulting on sales effectiveness and sales processes, extensive research-based measurement tools, capabilities in configuring and customizing proven content, and global and local implementation services to help your sales organization increase sales productivity and gain competitive advantage.
Implementation Consulting Services
Implementation consulting services leverage Wilson Learning’s proven implementation best practices to enhance the effectiveness of your sales learning solutions, increase organizational support, and improve the…
Learning Integration at Sales Kickoffs and Conferences
When an event brings your audience under one roof, consider partnering with us to provide a workshop, facilitated breakout sessions, or out-of-the box experiential activities…
Global Implementation Services
If you are a global organization and need consistent, effective sales learning solutions for upskilling your leaders or preparing the next generation, we can help…
Facilitation Services for Sales Development
Wilson Learning Facilitators Around the globe, our expert facilitators bring the learning experience to life. They engage, motivate, and build learners’ confidence to acquire and…
Learning Journeys for Dynamic Sales Development
Wilson Learning knows that dynamic learning is more than a one-time, stand-alone event. We understand what must occur before, during, and into the future to…
Customization Services for Sales Effectiveness
While our world-class sales solutions work as they are, sometimes you need something unique to your sales organization. That’s why we offer a full range…
Consulting Services for Sales Effectiveness
Our individualized consulting services can be engaged at the onset of an initial exploration by answering “What is the best way to learn for business…
Measurement
Research shows that high-performing organizations: Are more likely to base learning decisions on formal needs assessments Evaluate learning through behavior change and performance improvement, rather…
